QRS

LOGO & BRAND IDENTITY

QRSYSTEMS

2020

Quick Responses Systems is a computer repair service provider, as well as an IT consulting company. QRS helps companies uplevel their operations, increase revenue, and maximize engagement through improving the ways they use IT. QRSystems was in search of a simple symbol that represented solving problems. The color blue conveys a sense of trustworthiness and confidence. Many corporate logos and branding associated with technology, communication, and problem-solving industries use the color blue to evoke a sense of professionalism and competence. The brand colors employ a color palette of cool grays and solid blues, which exude innovation and solutions. These colors are consistently used across QRSystem's branding, from their website to their advertising materials, creating a memorable and cohesive visual identity.